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“The influence of storytelling in luxury hotel short videos on hotel brand attitude: The mediating role of narrative engagement.” jointly by Wu, X., and Lai, I.K.W. (MPU) has been published in International Journal of Tourism Research. (SSCI, SCOPUS)
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19 六月 2025 |
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The article “A systematic literature review of female leadership in business (2014–2023)” jointly by Chen, C., Lai, I.K.W. (MPU), and Kuang, T. has been published in SAGE Open. (SSCI, SCOPUS)
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19 六月 2025 |
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“Personal cultural attributes influence women’s intention to further companion travel: the mediating roles of harmony and emotion” jointly by Lai, I.K.W. and his team has been published in Asia Pacific Journal of Marketing and Logistics. (SSCI, SCOPUS)
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19 六月 2025 |
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The article “A systematic literature review of film tourism research (2004–2023)” jointly by Yang, S., Lai, I.K.W. (MPU), and Wu, X. has been published in Asia Pacific Journal of Tourism Research. (SSCI, SCOPUS)
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19 六月 2025 |
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“Exploring the impact of perceived liminal experiences on female tourists' eudaimonic well-being through the...” jointly by Lai, I.K.W. and his team has been published in International Journal of Tourism Research. (SSCI, SCOPUS)
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19 六月 2025 |
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“How four aspects of narcissism prompt tourists to make landmark check-in: the mediating role of perceived enjoyment and...” jointly by Lai, I.K.W. and his team has been published in Asia Pacific Journal of Marketing and Logistics. (SSCI, SCOPUS)
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19 六月 2025 |
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“The perceived reliability and adoption intention towards human-generated content vs. AI generated content for travel planning” jointly by Lai, I.K.W. and his team has been published in Journal of Travel & Tourism Marketing. (SSCI, SCOPUS)
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19 六月 2025 |
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“The distinctiveness of short travel videos makes audiences proud to forward them” jointly by Wu, X., and Lai, I.K.W. (MPU) has been published in Journal of Hospitality and Tourism Management. (SSCI, SCOPUS)
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19 六月 2025 |
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“The value of short tour guide-led travel videos in stimulating tourists’ intention through travel inspiration” jointly by Lai, I.K.W. and his team has been published in Asis Pacific Journal of Tourism Research. (SSCI, SCOPUS)
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19 六月 2025 |
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“How the characteristics of destination mascots build the affective destination image” jointly by Wu, X., Lai, I.K.W. (MPU), & Deng, Q. has been published in Journal of Vacation Marketing. (SSCI, SCOPUS)
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19 六月 2025 |
